Certified Online Business Manager | Brenda Violette | Violette Business Services
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Why You Want to Stop Managing Your Team

Why You Want to Stop Managing Your Team

There comes a time in the growth of all businesses where the Founder and CEO will strongly be encouraged by her coach and mentor to hire a second-in-command to take over the critical management of the day-to-day operations and marketing management of the business.

This is the time for the business owner to fully step into the role of CEO to lead the business to new and higher levels of profitability and stability. This process is called scaling.

This time is typically marked by the business owner feeling that she has “hit the ceiling” in the growth and day-to-day management of her business. 

My specialty is working with online entrepreneurial service providers such as coaches, mentors, consultants, and trainers. Their tipping point is typically when the business hits multiple 6 to 7 figures. 

​Managing a team is the top common challenge among women business owners at all phases of growth.

​​When I ask women business owners about the most challenging aspect of running and growing their business, without fail, hiring and managing their teams frustrate them and drain their energy and time to focus on growing the business. 

In the online world, business owners rely on their online teams (sub-contractors) to support their businesses. These teams typically consist of virtual assistants, web designers, graphic designers, A/V specialists, and copywriters.  

Many business owners have gone through the process of finding and hiring team members, and in many cases, they have struggled to make it work.  

Even when a business owner has team members she loves and depends on to support her business, she deals daily with the frustration of staying on top of them to deliver on time and on budget. Other times, the business has outgrown the team’s ability to deliver at the new growth, pace, and complexity.

An area of the business area that can be turned over to a second-in-command is the vital area of human resources. In the online world, we bundle all these aspects into a single term, team.  

A big piece of this challenge is hiring online teams who are sub-contractors, not employees. These team members also serve other clients, and demands on their time can be limited (that’s another blog post, lol). 

Having a team who are selectively recruited, hired, and trained for specific roles in our business is not only an important activity, it is also challenging and time consuming. This task takes time that the business owner could use to focus on the growth of her business. 

To bring this over to your business, it’s easier in the early stages when you’re just beginning to hire team members to perform specific tasks. As your business grows, you need more - and capable - team members to support that growth.


Once the team members are hired, you want them to hit the ground running, but...​

  • ​They don’t know your business
  • ​They don’t know your expectations
  • ​They don’t know your policies and standards
  • ​​They have the skills (or you would not have hired them), but they don’t know the job yet
  • ​​​They have a lot of questions, and there are issues that need to be resolved.

Many business owners are challenged by the fact they know they need a team to support their business in various areas, and they don’t enjoy the process of hiring and delegating.

Business Owners want someone to help them build and manage their online teams.

As an Online Business Manager, I work with high level 6-7 figure women entrepreneurial clients and their teams every single day.

The following is just a ​list of reasons why business owners will want to (gladly) release control of hiring and managing teams to a second-in-command, an Online Business Manager.  

Online Business Managers....

  • ​​​Know how to identify team needs based on current business goals and projects.
  • ​​​Create measures of success for the various roles in your business.
  • ​​Create and promote job postings.
  • ​​Have a deep bench in terms of knowing where to find appropriate team members.
  • ​​​Conduct initial interviews with potential team members.
  • ​​Are experts at knowing how much time tasks take to complete and can set reasonable budget expectations with team members - impacting the bottom line.
  • ​​​Spend their days in consistent communication with client teams ensuring that stuff is getting done.
  • ​​Speak the language of the team, which reduces confusion on expectations and project tasks and goals.
  • ​​​​Are experts at breaking down the complicated to the simple. They spend a great deal of time understanding goals and project requirements before they create plans, break down projects into bite-size pieces, and delegate to the team.
  • ​​​​​Have been around the virtual block a few times and understand the complexities of tasks and projects. They can easily make adjustments in plans and with teams to ensure successful execution.
  • ​​​​​Problem solvers. Issues and glitches happen almost every day, especially in fast-paced, growing online businesses that utilize technology. OBMs bring solutions to the clients, not issues.
  • ​​​​​Conduct weekly team meetings to ensure the core team is aligned with weekly goals.conduct weekly team meetings to ensure the core team is aligned with weekly goals.
  • ​​​​​Build the team budget and manage the team cost center.
  • ​​​​​​​Ensure invoices are received and payments are made.
  • ​​​​​​​Create and deliver the on boarding process for new team members.
  • ​​​​​​​Design and Prepare candidate packages for the business owner to review recommended team candidates.

​​Many ​women entrepreneurs are ready to hire specialized business management support that helps them get out of the day-to-day of running the business. And, just know how to find the right person.

We see more and more entrepreneurs who are ready to hire at the management level in their businesses. It’s time for them to hire specialized business management support that helps them get out of the day-to-day of running the business. When they hire a second-in-command, they can focus only on those high-level tasks that bring the greatest growth in terms of revenue and reach. 

To learn more ways I can help you to stop managing your business and leading its growth, download a copy of my free offer, Accelerate Your Business Growth with an Online Business Manager. You will discover 100+ management tasks you can stop doing today and hand over to your Online Business Manager.​

Please…I want to hear from you. Share with me in the comments below your challenges in trying to grow your business and manage your team. You’re not the only one. All business owners have the same concerns. 

About the Author Brenda Violette

Brenda Violette is Founder and CEO of Violette Business Services, LLC, a business management company that partners with high level successful women business owners to grow their online business. Brenda helps her 6-7 figure clients step out of the daily grind of managing their business so that they can have the focus to create new revenue and enjoy more freedom in their business and lives. Her clients would tell you that her super power is helping them to grow a business they can love again! To learn more visit, www.BrendaViolette.com

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