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Are All Your Business Arrows Pointing in One Direction?

Are All Arrows On Course To Achieve Your Business Goals?

As a visionary entrepreneur, you’ve crafted a beautiful vision for your company’s future and set the target your team will need to hit to make that vision a reality. Now the question is: 

Are all your business arrows pointing in one direction and on course to achieve your business goals? 

How To Tell If Your Business Arrows Are Pointed In One Direction

When I refer to “business arrows,” I'm referencing the collective effort of your entire team, which includes your efforts as the Visionary. Are your team’s actions aligned, unified, and driving toward your company's overarching vision, mission, and goals? 

Sometimes it can be challenging to determine if your business arrows are flying in the same direction. Beyond the obvious indicator – missing the mark on your business goals – a few questions can indicate if your business arrows are aligned or not. 

  • Is Your Team Unified? Are you on the same page with your team? Do they understand your vision, and are they ready and willing to shoot their arrows toward your targets? Or is communication misaligned, and everyone seems to be aiming their efforts based on their interpretations of your vision?
  • Is There Structural Clarity? Is your team empowered with the systems, processes, and procedures they need to deliver exceptional customer experiences and achieve desired results consistently? Or are they left guessing, improvising, and hoping they're on track?
  • Is There A Navigational Strategy? Is a clear management strategy in place that upholds communication, supervision, and accountability? Or is there a void, an absence of a dedicated "archer" to take the reins, ensuring that the team remains on course and that you do too?

3 Reasons Why Your Business Arrows Are Missing The Mark

If your answers suggest that your team is off-target, the following reasons might be responsible for your arrows veering off course:

1

You’ve Got A Tug-of-War of Responsibilities

As a Visionary CEO, it's your job to chart the path. But if you're trying to do everything yourself and are constantly buried in the day-to-day – managing teams, operational activities, and driving accountability- your core role – vision-setting – is compromised. Wearing too many hats can be overwhelming and prevent you from focusing on the strategic growth aspects of your business, causing you to miss essential growth opportunities, which might be why your team is struggling to stay aligned.

2

Your Vision is Getting Lost in Translation

A visionary's mind is always brimming with fresh ideas to grow and scale the business. But sometimes, the essence of your vision can get lost in translation when you share it with your team. It's like a game of telephone: the message starts strong in your mind but gets diluted along the way. And when visions aren’t crystal clear, execution tends to deviate. This misalignment can cause frustration, waste time, and slow down progress. 

3

There’s No Dedicated Archer to Steer the Course

Picture a top-tier archery team. Behind their success is an expert coach dedicated to refining each archer's technique, correcting stances, and ensuring a laser-focused aim at the target. This isn't just a side role – it's a pivotal one. As a Visionary CEO, you’re responsible for laying out the grand strategy. If you try to split your focus between your visionary responsibilities by also trying to be that hands-on coach your team needs, you’ll dilute the effectiveness of both roles. Your business needs you and a seasoned “archer”—someone wholeheartedly committed to ensuring every effort aligns perfectly with your vision. Without this specialized leadership, efforts can scatter, arrows may deviate from their intended course, and your business might stray from its path to success.

It’s Time To Start Aiming In The Right Direction

Now that you know why your team is missing the mark on your business goals, it’s time to solve the problem. And understanding that you can't wear all the hats in your business is a crucial first step. 

Let's face it – as the Visionary, you're not wired to micro-manage every arrow's flight. Your role is to set the target and inspire the archers. You need to focus on the strategic growth of your company. The execution, coordination, and day-to-day operations? That's where the Integrator™ shines.

Introducing the Integrator™: Your Go-To Archer

Enter the Integrator™ – your trusted Second-in-Command. As outlined by the Entrepreneurial Operating System® (EOS®), the Integrator™ mirrors the responsibilities of a Chief Operating Officer (COO).

This strategic partner ensures:

  • All business arrows are aligned to achieve your vision, mission, and goals.
  • Processes, systems, and day-to-day operations are streamlined.
  • Obstacles that skew the path of the arrows are promptly removed.
  • Your vision is clearly communicated and transformed into actionable plans for your team.
  • Operations run smoothly, so everyone moves in sync toward the goals.
  • Team efforts remain unified, and all business arrows point in the right direction.
  • You have more time to maximize profits, make impactful changes, and reclaim your business and life.

The Synergy of the Visionary / Integrator™ Duo

When you think of an archer releasing arrows toward a target, the chances of hitting the bull's eye are high if the arrows are consistent and precise. But if those arrows go astray, success remains elusive. Your business works in the same manner. Your role as a Visionary is to set the target, and the Integrator™ ensures that every bow is calibrated, every arrowhead is sharp, and each archery team member knows exactly when and where to release their arrows. This perfect synergy between the Visionary and Integrator™ aligns your business for a dead-center hit on the bullseye, time after time.

Time to Equip Your Business with a Skilled Archer?

If your business is currently running on EOS®, you're already ahead of the game in terms of organizational structure and focus. But if your business arrows aren't consistently hitting the mark, it might be time to consider hiring a second-in-command to fine-tune your aim.

As a Fractional Integrator™, I bring a specialized blend of expertise, experience, and strategic vision. I don't just align the arrows; I ensure they fly true to their course, providing you with the peace of mind to focus on your core vision. With the right strategy, processes, and direction, we can make those goals a reality, optimizing your business's trajectory and ensuring every arrow hits the mark.

👉 Ready to discuss the unique needs of your business? Book A Complimentary Discovery Call Today!

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About the Author Brenda Violette

Brenda Violette, Founder and CEO of Violette Business Services, LLC, is a highly experienced and sought-after Fractional Integrator™ and Mentor based in Connecticut. With a remarkable track record of over 30 years in leadership, Brenda excels in administration, operations, and people management. As a relentless learner, Brenda actively engages in multiple EOS®-based Visionary/Integrator™ communities and holds esteemed memberships in the FIM (Female Integrator Mastermind) and Advanced Integrator™ Mastery Forum in Rocket Fuel. She’s also a distinguished Rocket Fuel Mastery Program graduate and a certified Kolbe Consultant™. With a keen focus on driving growth and making a positive impact beyond profit, Brenda guides Visionaries to achieve their strategic goals. Brenda brings transformative value to her clients and partners exclusively with companies operating on the Entrepreneurial Operating System® (EOS®), who are already working with an EOS® Implementer™ or have graduated from the program. Discover how Brenda can propel your business towards significant growth and sustainability while freeing you to fulfill your role as the Visionary. Visit www.BrendaViolette.com to learn more.

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